You need to start by building the anticipation, and make a website. You need to promote your other platforms on your website, but first you need to make sure you have enough content on it. Then, make sure you have SEO elements and if your name is known enough, then you can learn how to write a wikipedia page to help you with SEO. So, make sure you are employing proper elements in order to get recognized in the online world, then make a blog and social media presence to further the procedure. What do you think?